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Hello and welcome to another review from The Make Money Online Zone. Today we have an Email Marketing Excellence review for you and I hope you will find very informative. You may have heard about this new product by Todd Gross either in a marketing forum, via an email marketing campaign or on a social network. At the moment this product is being marketed to the masses, so if you are interested in this product or you are just looking into ways to make money online, then listen closely before you make your purchase.
Email Marketing & PLR? What Its All About
Email Marketing Excellence is a product created by a site called “PLR Sales Funnels”, a company that mainly makes its money by selling PLR (private label rights) products. The main website area offers a membership, where you get a PLR package for $27 per month. The Email Marketing Excellence product is additional and runs completely separate to the main membership and again involves the use of PLR material. If you are not familiar with PLR content, allow me to explain.
PLR or private label rights content are types of content like videos, MP3 files and most commonly, poorly written articles. PLR content comes with specific reselling rights. In general the content can be edited, rewritten, packaged with other products, re-named and sold as your own. Private label rights articles have been sold in bundles for many years and this is partly what is being sold here in the Email Marketing Excellence course. Although some people claim that you can make good money using this type of content, PLR articles especially are renowned for their bad quality.
What Is Email Marketing Excellence? Another Scam?
So what is Email Marketing Excellence by Todd Gross and what has it got to do with PLR articles? Well, put basically this product is a simple eBook that teaches the same methods that have been kicking around for years. Yes, a lot of these methods do work and I can’t argue with that, but there is a bit of a twist with Email Marketing Excellence and one that I am all too familiar with. This product like PLR itself, is just a rehashed version of training courses that we have seen online many times before.
Up-sells, extras and more up-sells!
On first glance you would be forgiven for thinking that this training guide looked like a pretty good deal. To be completely honest if you were to purchase this product you would no doubt learn quite a lot about email marketing. However there are few drawbacks to the training that is taught here, the main one being the cost. This product is being sold very cheaply, like many products of this kind there will be up-sells and further additional products to purchase later on. Believe me when I tell you that the up-sells for this product are not cheap!
Email Marketing Excellence will show you how email marketing works and how to set up an email marketing campaign. This of course involves having a website in the first place, building pages for your visitors to see and then lastly driving visitors to those pages in order for them to sign up. And the costs really start to mount up when you discover that this course suggests that you either use PPC traffic or solo ads for generating email sign ups. As you may be aware, getting it wrong with PPC can be very expensive and getting it wrong with solo ads can cost you a lot more! However, the Email Marketing Excellence training does give you an alternative to paying for traffic and that is to get free traffic from Google. Unfortunately there is a flaw in the training in this area too, as we are encouraged to rewrite PLR articles for use within our content. This is where we really start to see the fact that although this product may sound great and claims to show you one of the fastest and easiest ways to make money online, its actually far from that!
As a lot of you will be aware Google does not like duplicate content on the internet and will not index content that is indexed somewhere else. So let’s think about the fact that this training product is suggesting that we build a website based on rewritten PLR content. Since everyone that buys into this product will have the same sets of articles, rewriting them to a degree where Google sees them as unique content is going to take just as long, if not longer than writing the content from scratch!
Lets be blunt here! What Will You Get With This Product?
Let me tell you, what we see here within the Email Marketing Excellence eBook is guide that does give you proven techniques to making money online. However, this product is just another shiny object designed to look good and sound easy. Creating a profitable, long term business in email marketing is hard and if you follow these methods it will also be expensive. Just because this product is currently being sold at under $10 does not make it a good deal. You will notice on the sales page for this product that it comes bundled with tons of extra free gifts. This is just another way to blind you into thinking that you are getting something extraordinary. Believe me, if you followed the guide here, it would go one of two ways. It would either cost you a lot of money to set up and run, leaving you well out of pocket. Or if you went down the free traffic route it would take you a very long time before you realized that the PLR articles were not working out for you. By the way, just one of the up-sell’s is priced at $397 after you buy the main training course!
Content marketing is a brilliant way to build a genuine, solid online business. Using PLR material is not the way to do it in my opinion. So needless to say I can’t recommend buying Email Marketing Excellence.
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